Game Virtual
EA signed with the Facebook virtual currency cooperate for 5 years
According to foreign media reports, Video Game companies Electronic Arts announced on Tuesday that the company has signed a five-year agreement social networking site Facebook, ready to use Facebook as a virtual currency Electronic Arts Facebook Credits Facebook social game were the only method of payment.
Electronic Arts Facebook Facebook social gaming virtual money will be used as the only method of payment (Artesyn Technologies with map)
Electronic Arts had acquired a social game developer Playfish. Playfish on Facebook, Myspace, Hi5 and other social networking sites developed by the users of many popular social games, including "pet community" (Pet Society), "Restaurant City" (Restaurant City) and other games. Calculated on the number of active users in accordance with the above two games are the top ten social networking games.
According to EA's agreement with Facebook, Facebook Facebook Credit virtual money will be divided into 30% of revenue. Prior to this,laptop battery, Facebook has the same social game developer Zynga, CrowdStar and owned by Walt Disney signed a similar agreement Playdom. With the five social game developers have committed to using Facebook Credits, Facebook virtual goods from a booming economy, profit is almost a foregone conclusion. Although only a small fraction of Facebook users to purchase virtual items in the game, but Facebook believes, Facebook Credits allow the introduction of more convenient for users to purchase virtual items, which will further promote the development of virtual goods market.
Facebook said the company's virtual currency Facebook Credits has been able to more than 200 games and applications to purchase virtual items. 25 in the most popular Facebook game, users can use 22 games to buy virtual goods Facebook Credits.Electronic Arts vice president of Barry Cottlesaid: "As the game became the most popular type of Facebook, for Electronic Arts, the next step and expand the relationship between Facebook, with 5 million users expand the relationship is very natural. "
Electronic Arts November 9 last year, announced the acquisition of Playfish.Electronic Arts acquisition of Playfish's cash was approximately $ 275,000,000, and employees will also be under the Share Retention Agreement reached to pay about $ 25,000,000 in stock. If you can Playfish December 31, 2011 to achieve a certain performance targets, EA will pay up to 1 billion dollars. In addition, EA also its two most popular sports games implant a social gaming experience. Currently, the development of the two EA sports games have become the Facebook social networking the most popular game of soccer and American football.
Electronic Arts said in August this year, the company's current monthly active users for the 5200 social games people.The company said at the time, Playfish already on Facebook to gain more share, as the number of players Playfish remain stable, while the other Facebook games average monthly unique visitors fell by 25%.
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The Top 10 Virtual Console Games
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