Dub Edition
Ford Motor Company, Roush and DUB Magazine Create Specialized 2011 Mustang
The Ford Motor Company, automotive lifestyle magazine DUB and Roush Industries teamed up to create a specially customized version of the new 2011 Mustang. DUB is a monthly magazine about car culture, customization and celebrity cars that produces an annual DUB Show Tour which is a U.S. custom auto show and concert tour. Roush Industries offers services ranging from motorsports management to product design, engineering, testing and manufacturing. The company began in 1976 and is now recognized internationally as a premier provider of automotive engineering and systems integration solutions. It employs over 2,500 employees in the world.
The DUB edition Mustang was created based on Ford's new 3.7 liter V6 Mustang, which will hit the market in the fall of 2010. Ford, DUB and Roush worked together to create the DUB special edition Mustang V6. It will be available for purchase in a coupe, convertible or a glass roof option that give a taste of both worlds.
An article on Ford's Web site quotes Mike Wilke, Mustang brand manager, "The Ford Mustang is the most customized vehicle in the world and this collaboration pushes the boundaries even further. We're proud of our relationship with DUB and Roush and how they worked together to bring a new look the Mustang, helping the 2011 DUB edition Mustang V6 appeal to a whole new audience."
The new DUB edition Mustang will have many features that are sure to be adored by Mustang lovers and DUB Magazine fans alike. It will include 20-inch TIS wheels wrapped in Pirelli performance tires as well as Roush front fascia and splitter, Roush lowering springs and Roush quarter window louvers and windshield banner. The DUB edition Mustang will also have a DUB stripe package and DUB edition logo embroidered headrests with a black interior. It will be available in a six-speed manual or automatic transmission and will have a 3.31:1 rear-axle ratio for vivacious acceleration. Customers will also have the choice of four sleek exterior colors, black, grabber blue, ingot silver or race red.
Ford will begin producing the 2011 DUB edition Ford Mustang V6 in August 2010. One DUB Mustang along with two other customized Mustangs has been touring the county with DUB Magazine, which is traveling to various cities through November. DUB also created a custom 2011 Ford Mustang 5.0 for Grammy Award-winning artist, Nelly, which will be on display at each show on the DUB Magazine tour. Nelly's Mustang has sleek, glossy black exterior paint with black racing stripes as well as 22-inch Pirelli tires in the front and 24-inch rear tires. The tour has been going on since January, they've already visited seven cities including, Detroit, Philadelphia, Anaheim, Phoenix, New York, Memphis and Houston. The tour has yet to visit, Englishtown, Ocean City, Denver, San Diego and Las Vegas. The tour is made possible by it's many sponsors, including Monster Energy, Ford, Pirelli Tires, XBox 360, Wheel Pros, TIS Wheels, Dropstars Wheels, Metro PCS, Mobil 1 and 2K Sports NBA 2K10. Each show is a huge event that attracts hundreds of people as well as celebrities and features performances by musical guests and world-renowned DJs.
So whether you're a Mustang enthusiast, a huge DUB fan, in the market for a new car or just became inspired for an upgrade, the new 2011 DUB edition Ford Mustang is always ready to make a statement. The Mustang appeals to a wide variety of consumers because it is easily customized. It can be sleek and sophisticated for the every day business woman but can also be tricked out and transformed into a race car or trophy car for a famous rapper. If you can't wait for the DUB edition Mustang, the 2011 V6 Mustang will hit Cleveland Ford dealerships this fall in eight irresistible colors, as well as the performance Mustang, the Shelby GT500, complete with a new 5.4L 4V supercharged aluminum-block V8 engine, over-the-top LeMans racing stripes with GT500 side rocker stripes and leather-trimmed sport bucket seats. With the Mustang, the possibilities are endless.
About the Author
Rob Gillingham is the General Manager of Bob Gillingham Ford, located in Parma, Ohio, which sells a variety of new Ford cars and trucks, preowned and Ford classic vehicles. They are Northeast Ohio's only combination Saleen and Roush dealer and has been in business since 1957.
The World's First 2011 DUB Widebody FORD MUSTANG 5.0
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